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IWCA Convention & Made Show in Reno
Window Clean ‘94

by Paul Dutton, Paul's Professional Window Washing, Glendale, CA

What a convention! The skiing was great, the seminars were even better, and the poker tables were hot.

When I heard the conference was in Reno, I dusted off the skis and got them waxed up and ready to go. Two days of skiing at Heavenly Valley and Alpine Meadows was about all the pain and pleasure my body could handle. Great ski conditions, perfect weather, and no lift lines was like a dream come true. To talk business was difficult under such great conditions, so we didn't. We did tell people we were with the IWCA convention in Reno, though. This, of course, meant we had to explain what IWCA meant. Yes, there is such an organization of professional and intelligent window cleaners. I think it is our solemn duty to educate the world's ignorance toward the window cleaning industry. Window cleaners of the 90's are professional businessmen and women who take their profession seriously and with pride.

The seminars this year were extremely helpful. All the speakers had a great amount of experience in their fields and it showed in their presentations.

The trade show seemed even bigger this year with more vendors and more possibilities for add-on businesses for our companies. Wouldn't it be great if other industries such as glass tinting, screening companies, and tool bin manufacturers were there?

It was great to see the new computer software booth this year. To actually be able to see how we could use computers to our advantage in the 90's is great.

If you weren't losing money at the blackjack tables, then chances are you were in the speed or medley contests. Every year it is good to see the same familiar faces, and new ones too, competing for the number-one position. I remember in San Antonio when I watched with amazement as one guy fanned the top glass in the medley with a pole faster than I could do it standing on the ground. Well, I guess you had to be there.

That is what I'm getting at. If you weren't at the convention this year, you missed out. You missed out on Jon Capon's opening speech that appealed to all of us to help make the IWCA grow. He's right, we the people will help make it grow, and together we must start volunteering to help make the IWCA an even bigger and better organization. The board members have given a lot of their time and money to help make the IWCA better. We owe it to some of our great leaders like Jeff Valcourt, LaRue Coleman, and Jon Capon to start giving our time. We owe it to ourselves and to our fellow window cleaners. Let's get involved and let's make the IWCA grow!

If you weren't at the convention this year, you lost out on terrific seminars like "Business Planning" and operations management for 10 or more employees and 10 or fewer employees. You missed out on Stefan Bright's two-day comprehensive safety certification program. Most of all, you missed networking with hundreds of your fellow window cleaners. Yes, you missed the opportunity of a lifetime. Wait, there's hope - we're having another great one in New Orleans one year from now.

This article was reprinted with permission from American Window Cleaner magazine.

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